Costco might not be your first thought when you're in the market for a new television or laptop — but it should be. The warehouse chain sells a large and consistently well-curated line of electronics at prices that are competitive with Best Buy, Amazon, and the manufacturers' own websites — with a set of additional benefits that no pure electronics retailer matches: a 90-day return window on all consumer electronics with no restocking fees, a free Concierge Services warranty

Electronics have always been part of the Costco experience — but in 2026, something has shifted in the warehouse's technology category that deserves serious attention from innovation brands, technology entrepreneurs, and consumer electronics companies of every size. Costco is not just carrying technology products anymore. It is actively beating dedicated electronics retailers on price, warranty value, and bundle quality in ways that are reshaping where America's most valuable