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🚨 Big News! 🚨After three successful Costco Wholesale roadshows, Brooklyn Dumpling Shop has officially rolled out to 29 Costco locations across the NE
Brooklyn Dumpling Shop showcases its innovative dumplings at a lively Costco roadshow , attracting shoppers with tempting samples and special deals.
susanbarry3
Sep 3, 20251 min read


6 Costco Slang Terms The one we like most is Costco Roadshows!
6 Costco Slang Terms The one we like most is Costco Roadshows!
susanbarry3
Mar 2, 20252 min read


Unveiling the Secrets Behind the Success of Costco Roadshow Marketing Strategy with Plezi and Michelle Obama
Plezi and Michelle Obama’s Costco Brand Launch - Costco Roadshow
susanbarry3
Sep 25, 20242 min read


Costco Slang Terms. We love #5! Costco Roadshow
https://www.businessinsider.com/costco-slang-terms-members-employees-use-2023-12 "Road shows are a way to test how much interest Costco...
susanbarry3
Jan 9, 20241 min read


Five Feet Five Second Rule for Costco Road Shows | MOJO Branding
MOJO Branding: In the May 2023 edition of Warehouse Club Focus, Michael Clayman writes about the importance of club packaging—the Five Feet- Five Second rule. "As a warehouse club supplier, when it comes to your product's package, design, and message, your goal is simple: within approximately five feet of your item and within approximately five seconds of seeing your SKU, a member, who does not have your product on his shopping list, should be "drawn" to your item in some way
susanbarry3
May 25, 20231 min read


What Is Your In-Store Marketing Plan? MOJO Branding Co LLC!!
Sprouts Farmers Market continues to prove that in-store sampling is a powerful driver of customer engagement and sales. Sampling creates a true win-win situation for brands, shoppers, and buyers by allowing customers to experience products firsthand while giving brands immediate feedback and visibility. When done correctly, sampling turns curiosity into confidence and trial into purchase. MOJO Branding works closely with vendor clients and retail buyers to analyze post-show a
susanbarry3
May 5, 20231 min read


Costco History and Roadshow Strategy | MOJO Branding Consultant
Costco history offers valuable insight into how the warehouse club model evolved into one of the most powerful retail formats in the world. According to Warehouse Club Focus , the industry began in 1976 when The Price Club opened its first location in San Diego, initially serving only small business owners. Early sales were slow, which led to expanding membership to consumers. That shift proved critical, as increased traffic drove higher sales and long-term growth. When Costc
susanbarry3
Mar 16, 20231 min read


Expo West 2023 Woman Owned Company
This was my first time back to Expo West since the 2020 COVID close. This trade show has an exciting atmosphere. It's always a joy to see...
susanbarry3
Mar 14, 20231 min read


Is Your Brand a Top Ten Seller at Costco? | MOJO Branding
The average Costco customer buys nine products per visit, spending roughly $114 per trip. With shoppers visiting about 23 times per year, Costco has become a consistent destination rather than an occasional stop. Nearly 11% of the average shopper’s total retail spending happens at Costco, a figure that rivals what many consumers spend annually on Amazon. That kind of loyalty makes every product slot incredibly valuable. The real question for brands is simple: is your product
susanbarry3
Mar 7, 20231 min read


Is a Costco Roadshow the Right Next Move for Your Company?
Do you have questions about Costco Roadshows? Well, we have the answers
susanbarry3
Mar 2, 20232 min read


What Is Your In-Store Marketing Plan? | MOJO Branding LLC.
Customers lined up early in anticipation of the grand opening of the new Costco location at 4885 27th Avenue SE off Kuebler Boulevard in Salem, Oregon, on Thursday, March 10, 2022. New Costco openings consistently draw massive crowds, as members are eager to explore the warehouse, discover new products, and take advantage of exclusive offerings. The excitement surrounding these openings creates an ideal environment for brands to connect with highly motivated shoppers. MOJO Br
susanbarry3
Apr 6, 20221 min read


Five Seconds - Brand Design
What are you? What do you do? What value can you offer me? Why should I buy you? These are some key questions you should be asking...

Susan Barry
May 28, 20201 min read


Reeds Kombucha Launches in Costco Bay Region - Sell Your Product to Costco.
Reeds was offered an opportunity at Costco to trial test their new Kombucha beverage through 6 road shows in California. Sell your...

SUSAN BARRY
Oct 22, 20191 min read
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